Withlocals
Branded comms
Withlocals is a Travel marketplace connecting people all over the world through food and experiences. They wanted to illustrate how Withlocals can guarantee and facilitate an authentic travel experience. Whether travelers are looking for the best local hotspots, exploring cities with the locals, or enjoying great local bites, all can be found and booked directly on Withlocals' online platform.
Black Tap
Brand localization / implementation
Black Tap is an award-winning burger and craft beer joint. Starting in Soho, New York City, it is the place where you come for an A-list legendary burger, and an ice-cold IPA. A visit to Black Tap is an experience. Whether it's the music, the food, or the vibes, Black Tap aims to offer much more than a dope meal. It offers you the real NYC vibes and experience.
My role was to localize the brand for the gulf cities: Dubai, Abu Dhabi, and Kuwait. I was creating visual communications for Black Tap's restaurants such as menus, packaging, posters, small and big-scale advertising artworks, as well as digital banners for online use. (see Black Tap's digital work here)